Branding + Digital Product + Visual Design
Established in the year 2000, Arabam.com is an online marketplace platform for Turkey's automotive industry. Offering users end-to-end services with features such as 'listing, vehicle purchase system, vehicle review and inspection service, market value inquiry, etc.,' Arabam.com continues to enhance its experience by developing it based on user feedback.
What did we do?
The Arabam.com user experience team, after a user and data-focused preparation process, collaborated with us to plan the design steps of the project. We worked on the interface concept and design system, providing long-term design consultancy to contribute to the implementation of the project and the improvement of the user experience. We started the project with the redesign of the logo. With a modern approach introduced by the logo, we created design coherence for the website, designing it to be web and mobile compatible. We also created an icon set to highlight customized categories and texts.